• Why are toys so important in a child’s life?
  • What is the importance of culture-specific toys?
  • What is the process of introducing a new toy in the product line up? On what parameters you decide that?
  • What is your process of giving a brief to your designers when you want a new toy to be designed?
  • What is your vision of toys 10-20 years down the line when the whole world will be Digital?